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Goals

The goals allow you to assess the extent to which your website achieves what you have set yourself. With the goals you define the actions you want your users to take, namely the conversions that contribute to the success of your business. Goals include: purchasing for e-commerce websites, sending a contact information form (lead generation) and visits to specific pages. By setting goals, you can track the number of conversions, the conversion rate, referrer origins, conversion-generating entry pages, and the main pages that users convert to.

Pages

In the "Path" field you can add a pageview goal. In order to enter the goal you need to enter the specific path of the page you want your visitors to reach. The path name must match the page path you will see in the dashboard. Once you entered the specific path in the field, e.g.: /blog click on save. Once saved, the path will appear at the top of the field and you can individually delete each goal by clicking on the trash can icon located on the right of each.

settings domain goals pages

Wildcards

One-page viewing goals support wildcards. Using asterisks will take you to group different pages or to create goals for dynamic URLs.

PathnameDescrizione
/about-usonly this page /about-us and not /more/about-us or /about-us/more will be considered as a goal
/blog/*all pages starting with /blog/<more>/ will be considered as a goal. <more> means everything with at least one character up to the first /, e.g.: /blog/recipes/ is correct, /blog/, /blog/recipes/sushi, /blog/recipes/sushi/salmon is not correct
/come-fare-*all pages starting with /how-to-do-<more> will be considered as a goal. <more> means everything with at least one character up to the first /, e.g.: /how-to-make-a-sushi-dish is correct, /how-to-do-a-sushi-dish/Italy is not correct
/blog/** all pages starting with /blog/<more>/ will be considered as a goal. <more> means everything with at least one character, e.g.: /blog/recipes/, /blog/recipes/sushi, /recipes/sushi/salmon is correct, /blog/ is not correct
/blog/*/sushiall pages starting with /blog/<more>/sushi will be considered as a goal. <more> means everything with at least one character, e.g.: /blog/recipes/sushi is correct, /blog/recipes/italy/sushi, /blog/recipes/sushi/italy” or /blog/recipes/`
/blog/*/* all pages starting with /blog/<more>/<more> will be considered as a goal. <more> means everything with at least one character, e.g: /blog/recipes/sushi is correct, /blog/recipes/italy/sushi, /blog/recipes/sushi, /blog/sushi/Italy” or /blog/recipes/` is not correct

Events

In the Event field you can add an event that you previously created on your website and that you want to monitor. To insert an event you need to enter the specific path of the page you want your visitors to reach. The path name must match the page path you will see in the dashboard. Once you entered the specific name in the field, you have to click on save. Once saved, the event will appear at the top of the field and you will be able to delete each one individually by clicking on the trash icon located on the right.

settings domain goals events