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Goals

By setting goals on Vantevo Analytics, you can track the number of conversions, conversion rate, referrer origins, conversion-generating entry pages, and the main pages users convert to.

The definition of a goal is based on specific variables, depending on the type of goal you choose. For example, if you set a goal of "destination url", you can select a path that the user must necessarily make to reach the goal.

**goals**

In this widget, for each goal you set, the metrics you can monitor are:

  • Visits: value expressed in number. It indicates the number of visits you received to the specific path included among the goals, in the time period you indicated.
  • Visitors: value expressed in number. It indicates the number of unique users who have visited that specific path included among the goals, in the time period you indicated.
  • Conversion Rate: expressed in percentage. It indicates the results divided by unique visitors.

In order to create a goal, visit the goals page in domain settings.