Through goals you can monitor the number of conversions, conversion rate, referrer origins, input pages that generate conversions, and the main pages on which users convert.
Goal setting is done based on specific variables, depending on the type of goal you choose. For example, if you set a "Destination url" goal, you can select a path that the user must necessarily take to reach the goal.
In this widget, for each goal you set, the metrics you can monitor are as follows:
- Visits: indicates the number of visits you received to the specific path entered among the goals in the time frame you set. This is a value expressed in numbers.
- Visitors: indicates the number of unique users who visited that specific path entered among the objectives in the time frame you indicated. It is a value expressed in numbers.
- Conversion Rate: indicates the results divided by unique visitors. It is a value expressed as a percentage.
To create a goal, visit the goals page in the domain settings.